Danny Waite

Hello, I'm Danny Waite, Technologist,
Entrepreneur,
Growth Hacker.

I solve hard problems and build things that matter.

Danny Waite.Ibiza, Spain
danny@waiteclancy.com

My Expertise

In 25+ years I've built technology and grown businesses across industries, of all shapes and sizes. My edge is rapidly iterating using modern methodologies, frameworks and platforms to design, build, deliver and innvoative projects.

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A Innovate yet practical approach

Keeping it real, making use of modern tools and methodoligies to accelerate business growth and establishing unfair advantages.

Rapid Prototyping & MVP

From concept, ideation and prototyping to MVP, testing and launching technology enabled business is in my DNA.

Full Stack Development

Over the years, I've specialised in all areas of the stack, Front-End to Back-End, DevOps and Infrastructure, at scale.

AI and ML

Applied knowledge of AI and ML operations, Large Language Models, NLP.

Advanced SEO

Specialist in advanced SEO techniques, including topical mapping, semantic and entity based search and programmatic SEO.

Business Model Innovation

With deep experience of SaaS, Cloud, Telecoms, Financial Services, I help in developing the right business model, through experimentation and iteration.

FinOps / Serverless / Cloud Native

As an early adopter and advocate of Cloud, I use leading-edge tools, services and techniques to give businesses major advantage in time to market and TCO.

More Startups

Companies I’ve founded

Over 25 years, I've founded numerous companies, some successes 🍾, some failures 🤦🏼‍♂️, here are the most notable.

Programable
Founder & Chief Technology Officer

Programable

Nov 2021 - Present

Unlocking the power of AI with Programable Intelligence.

Furnance Technologies
Founder & Chief Technology Officer

Furnance Technologies

Jan 2019 - Present

A Serverless, Cloud Native Data Processing Platform designed for the next decade.

Be Free Networks
Founder

Be Free Networks

Jan 2014 - Present

A Wireless Internet Service Provider (WISP) providing high speed internet to the Island of Ibiza, Spain

Cloudified
Founder

Cloudified

Apr 2014 - Jan 2016

A Next Generation Software Defined Wide Area Network Platform. Later acquired by Falanx Group PLC listed on AIM

Fluid Four
Founder

Fluid Four

Feb 2011 - Feb 2015

A digital agency and incubator specialising in app and platform innovation. We worked with brands such as Save the Children, Manchester Evening News and Crowdmix.

Xrio
Founder & Director of Innovation

Xrio

Jan 2003 - Apr 2014

Designed, developed and distributed groundbreaking Wide Area Network Optimisation platform to many ISP's and Telco's around the world including British Telecom and Daisy PLC.

3D

Work Experience

Work History

Falanx (Cyber Defence) PLC
Oct 2016 – Jan 2019 / 2 years 4 months

Falanx (Cyber Defence) PLC

Building a next generation Cyber Security Intelligence Platform, protecting Government and Large Enterprise.

Head of Engineering
Hunter Macdonald Ltd
Jul 2016 – Dec 2016 / 6 months

Hunter Macdonald Ltd

An innovative next generation IT Services organization formed by a group of former FTSE100 & Fortune 500 IT Directors, headquartered in the UK, and with offices in North America and AsiaPac. Working with a large non-profit re-architecting a large and complex Microservice platform and deployment pipeline.

Senior DevOps Architect
ICAP PLC
Jan 2016 – Jul 2016 / 7 months

ICAP PLC

One of the world's largest inter-dealer brokers, I support several fast paced, agile teams building FinTech solutions based on leading technologies such as Docker, AWS and Ansible. A wide and varied role that requires deep technical knowledge of many subjects, across several departments and at major scale.

DevOps Consultant
Music Technology Ltd
Jan 2011 – Mar 2013 / 2 years 3 months

Music Technology Ltd

Built Mobile Apps for global music brands including the likes of Pete Tong, Space Ibiza, Pioneer and Ibiza Sonica.

Head of Development

Case Experience

Recent Publications

Here are some of the articles and features from the things I've been involved in.

The case for Furnance
Article

The case for Furnance

20-12-2019

Furnace aims to become your data fabric, the platform around which your data-driven business is built. That’s a bold statement and needs context, so in this article I’ll attempt to explain.

Introducing Furnance
Blog

Introducing Furnance

20-12-2019

Back in 2016, our team began researching the technologies in which Security Operations Center’s were using to protect the broad range of customers they monitor.

Sale of Furnance
Announcement

Sale of Furnance

20-12-2019

Falanx Group Limited (AIM: FLX), the global cyber security and intelligence services provider, has sold its serverless stream processing platform, Furnace.

My Specialize

Areas of Specialisation

A set of unorthodox yet complimentary skills to create advantage

Strategy and Digital Transformation

For startups looking to leverage technology to create competitive advantage or existing businesses looking to transition, I assist businesses to create effective digital strategies.

Serverless First

Serverless technology is set to become the compute platform for the next decade, businesses who leverage it early can get major competitive advantage.

Growth Marketing

I have a fascination with growth marketing, using technology, data and non-obvious approaches to getting customers and obtaining growth, with a partcular focus on SEO.

Cryptocurrency

Deep knowledge of Blockchain and Cryptocurrency, have done speaking engagements and passed the ConsenSys Blockchain Developer Academy in 2018.

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How do I help Business?

Zero to MVP

Using my experience buidling many MVP's I can get to first release quickly and with a tech stack that can be built upon ito the future.

DevOps and Infrastructure Automation & Setup

Building best practice, secure development pipelines and automations to enable business to build, release and deploy rapidly and securely.

Technical Marketing Blueprint

For businesses who need to find their growth triggers or have plateaued and need to innovate around their marketing activities.

Cloud & Infrastructure Cost Reduction

Many businesses have found themselves with huge or disproportionate Cloud costs, I work with businesses to make significant savings through understanding of legacy and modern architectures.

Virtual CTO

For startups who are looking direction on technology decisions or to implement strategies that bring competitive advantage.

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Tools I work with

languages

  • C#
  • Python
  • HTML/CSS
  • Typescript
  • BASH
  • SQL
  • Golang
  • Javascript/ Node
  • Java

frameworks

  • React
  • Next.js
  • Remix
  • Gatsby
  • Serverless Framework
  • SST
  • AWS Amplify
  • Tailwind CSS
  • Mantine CSS

platforms

  • Amazon Web Service (Lambada, Dynamo DB, SQS, Kinesis, S3, API Gateway, ECS/ Fargate)
  • Microsoft Azure
  • Google Cloud Platform
  • Vercel

devOps

  • Github
  • Docker
  • Kubernetes
  • Ansible
  • Terraform
  • Pulumi
  • Gitlab
  • Jenkins
  • Circle VI

tools

  • Sanity CMS
  • Algolia
  • GraphQL/ GraphQiL
  • Airtable
  • Zapier
  • Apify

bigData

  • Apache Kafka
  • Apache Storm
  • Elasticsearch
  • Hadoop